Appetite Marketing is about appealing to appetites first. We’re laser-focused on identifying and articulating the craveable qualities of each brand.



Lara Wyckoff, Creative Director

Wyckoff is an award-winning creative director with a diverse portfolio of work for the healthcare, financial, retail, consumer packaged goods and restaurant industries. She’s been building and leading multi-disciplinary creative teams for the past 15+ years for agencies in both Minneapolis and Kansas City. Her work has earned recognition from The One Show, Clios and Webbies and has been featured in Adweek, The Drum, Graphis, Communication Arts and Print.


Sara Sullivan, Relationship Director

Sullivan has a rich background in developing brand strategies and experiential marketing efforts for brands like Google Fiber, Discover and Samsung, as well as the family of brands for Pepsi International, Constellation Wines, Diageo, Moët Hennessy and Brown-Forman. A collaborative, charismatic leader, Sullivan prides herself on creating relationships built on collaboration and trust.


Partners & Collaborators


Jay Runnfeldt, JCB Projects

As our restaurant logistics go-to, Jay’s extensive knowledge of the food and beverage industry ranges from developing new restaurant and bar concepts to build outs, operations, menu management and growth strategies. He maintains ongoing relationships with contractors, interior designers, photographers, public relations firms, copywriters, digital and graphic designers, architectural firms, mixologists, executive chefs, sommeliers and staff trainers.


Michael Martin, TwoSeam Films

Director/Producer Michael Martin runs TwoSeam Films, a full-service production company based out of Kansas City. The films he directs have been featured in broadcast commercials, documentaries, online content and social media. Michael specializes in docu-style work and branded content with a narrative emphasis. Michael’s passion has lead to a lot of work in food films and with food focused stories and clients. Past experience includes Dairy Queen, Wingstop and Hershey’s TAKE5.


Brandon Painter, Integrated Social Content Specialist

Brandon offers a breadth of experience in social media strategy, media planning, content development and experiential marketing. Notable client experience includes Hershey’s TAKE5, Wingstop, IHOP, FoodSaver, Bartles & Jaymes and Altamar Brands. His contributions have led to 3 “Best Of Show” designations in local, regional and national AAA competitions as well as two Shortys, an Effie, a Clio Sports Silver and Adweek's Media Plan of the Year. His work has been featured in Ad Age, the Wall Street Journal, Bustle and Buzzfeed.


Grady Keller, Rural Harvest

Grady Keller is a skilled Creative Director and founder of Rural Harvest, a creative design house based out of Kansas City, specializing in custom design, brand building and small batch screen printing. Gifted in the art of design, photography, music and storytelling, Grady is a true craftsman committed to working with clients who are equally dedicated to their craft. From concept to production, each project he touches is honed with experience, soul and an unbridled desire to achieve perfection.